BSB40320 Certificate IV in
Entrepreneurship and New Business for Schools

About the Course

When you complete a Certificate IV in Entrepreneurship and New Business, you will have a practical understanding of what it takes to run a successful small business or establish a new venture within a larger organisation.

This qualification reflects the role of individuals establishing or operating a business providing self-employment, as well as those establishing a new venture as part of a larger organisation. These individuals use well developed skills and a broad knowledge base to solve a range of unpredictable problems and analyse and evaluate information from a variety of sources. They may provide leadership and guidance to others and have responsibility for the output of others. Students undertaking this course will develop a new business concept for a simulated workplace. This is a nationally recognised accredited course.

$950

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BSB40320 Certificate IV in Entrepreneurship and New Business for Schools Course Outline

To achieve this qualification, (BSB40320 Certificate IV in Entrepreneur and New Business ) the candidate must demonstrate competency in 10 units of competency: 4 core units and 6 elective units.

Core Units

BSBESB401 – Research and Develop Business Plans

This unit specifies the skills and knowledge required to research and develop business plans that support the success of a business. It includes gathering and analysing information about markets, customers and competitors, identifying goals and performance objectives, and developing strategies across key areas such as marketing, operations and finance. 

It also covers preparing financial forecasts, assessing risks, and ensuring compliance with relevant legislative and regulatory requirements. The unit involves structuring and presenting a professional business plan that can guide business operations, attract funding, and support informed decision making.

BSBESB402 – Establish Legal and Risk Management Requirements of New Business Ventures

This unit specifies the skills and knowledge required to identify and comply with legal and risk management requirements when establishing a new business venture. It includes researching applicable laws, regulations, licences and permits, as well as evaluating potential risks that could impact business operations. 

It also involves developing strategies to manage compliance and minimise risks, and implementing systems to monitor ongoing obligations. The unit supports individuals in establishing business practices that meet legal requirements and protect the business from potential liabilities.

BSBESB403 – Plan Finances for New Business Ventures

This unit specifies the skills and knowledge required to plan the financial needs of a new business venture. It includes identifying start-up and operational costs, projecting income and cash flow, and assessing funding options available to the business. It also covers preparing budgets, financial forecasts and break-even analysis to determine financial viability. 

The unit involves ensuring compliance with financial requirements, seeking expert advice where appropriate, and using financial planning to support informed decision making and sustainable business growth.

BSBESB404 – Market New Business Ventures

This unit specifies the skills and knowledge required to plan, implement and review marketing strategies for a new business venture. It includes researching and analysing target markets, developing a marketing mix, and identifying promotional opportunities that align with business goals. 

It also involves creating strategies to build brand awareness, attract customers and monitor the effectiveness of marketing activities. The unit supports individuals in applying marketing principles to establish a competitive presence in the marketplace and drive business growth.

Elective Units

BSBESB301 – Investigate Business Opportunities

This unit specifies the skills and knowledge required to identify and investigate potential business opportunities. It includes analysing market trends, researching customer needs, and evaluating competitor activity to determine viability. It also covers assessing resources, financial implications and potential risks associated with new opportunities. 

The unit supports individuals in gathering and interpreting information to make informed recommendations about pursuing business ventures.

BSBESB302 – Develop and Present Business Proposals

This unit specifies the skills and knowledge required to prepare and present business proposals that support new ideas or ventures. It includes researching and structuring proposals, identifying objectives and benefits, and outlining financial and operational requirements. 

It also covers presenting proposals in a professional manner to gain support from stakeholders, clients or investors. The unit supports individuals in communicating business ideas effectively to secure approval and resources.

BSBMKG431 – Assess Marketing Opportunities

This unit specifies the skills and knowledge required to identify, evaluate and prioritise marketing opportunities for a business. It includes researching market conditions, analysing customer behaviour and assessing the potential of new products, services or markets. 

It also involves evaluating financial viability, resource requirements and risks before recommending suitable opportunities. The unit supports individuals in making informed marketing decisions that align with business goals and drive growth.

BSBMKG434 – Promote Products and Services

This unit specifies the skills and knowledge required to promote products and services to customers. It includes developing promotional strategies, selecting appropriate channels and creating messages that align with customer needs. 

It also covers implementing promotional activities, monitoring their effectiveness, and adjusting strategies where necessary. The unit supports individuals in applying marketing techniques to increase customer awareness, attract new clients and enhance business performance.

BSBPMG430 – Undertake Project Work

This unit specifies the skills and knowledge required to undertake projects within a workplace. It includes defining project scope, setting objectives and planning project activities to meet requirements. It also involves managing resources, monitoring progress, and reviewing outcomes to ensure objectives are achieved. 

The unit supports individuals in applying project management techniques to complete projects efficiently, on time and within budget.

SIRXMKT006 – Develop a Social Media Strategy

This unit specifies the skills and knowledge required to develop and implement a social media strategy to engage customers and promote business activities. It includes identifying objectives, selecting platforms, and creating content that aligns with business goals and customer expectations. 

It also covers monitoring performance, analysing results and making improvements to achieve desired outcomes. The unit supports individuals in using social media effectively to build brand awareness, increase engagement and support overall marketing strategies.

Course Information

This section outlines everything you need to know before getting started, including important enrolment details, course structure, and what to expect during your certificate course. Whether you’re new to the field or bringing existing experience, you’ll find clear guidance to help you take the next step with confidence.

While there are no entry requirements for this qualifications (BSB40320 Certificate IV in Entrepreneurship and New Business) you will need, computer skills, writing skills and some maths.

This qualification requires you to complete a language, literacy and numeracy test.

You need a USI (Unique Student Identifier) number regardless of the course you’re studying. If you don’t have a USI? Click here to apply for your free USI. There’s no cost, and once you have it, you’ll use the same number for all future studies. You can also use the same link to find your USI if you have one but you’ve forgotten it.

Benefits to you as a student:

  • The USI will link information about your VET achievements regardless of where you have studied
  • Enable easier access to secure digital transcripts of your achievements
  • Give you more access to, and more control over your educational information
  • Easier for you to find, collate and authenticate your VET achievements into a single transcript
  • Ensure your records are not lost

Please note that if you do not supply Professional Investigators College of Australasia with a USI number, PICA is not legally able to issue you with your Statement of Attainment or qualification certificate.

Resources Required for this Course (BSB40320 Certificate IV in Entrepreneurship and New Business)

  • Computer
  • Broadband internet connection
  • Adobe Acrobat Reader
  • Access to a printer
  • Access to a scanner

Your practical assessments will require you to simulate actual workplace tasks and resources which relate to the unit of competency.
Hence, you must have access to:

  • a video camera or other video recording device;
  • a mobile phone;

This nationally recognised qualification (BSB40320 Certificate IV in Entrepreneurship and New Business) is available via online self-paced learning methods or classroom models.

Because everyone learns at different rates, the duration of the course will vary depending upon the hours that you dedicate to your studies.

Total nominal hours: 670 hours

  1. Small Business Owner
    Start and manage your own business using the practical skills gained in planning, finance, and marketing.

  2. Business Development Manager
    Identify growth opportunities, build partnerships, and drive strategic initiatives in existing companies.

  3. Sales Manager
    Lead sales teams, develop strategies, and meet revenue targets.

  4. Marketing Coordinator
    Design and implement marketing campaigns to promote products or services.

  5. Project Coordinator/Manager
    Oversee business projects from planning to execution, ensuring alignment with goals.

  6. Startup Consultant
    Advise new entrepreneurs on business setup, strategy, and market entry.

Participants with previous experience may apply for a Recognition of Prior Learning (RPL) assessment. This alternate assessment method may reduce the amount of time required to complete this qualification. Refer to the video below for more information on Recognition of Prior Learning.

What is RPL and How Does It Work?

Recognition of Prior Learning (RPL) lets you gain credit towards a qualification based on your existing skills and experience. It saves you time and effort by recognising what you already know.

If you’ve worked in investigations, security, or a related field, you may already meet the requirements of a course. You simply provide evidence such as work history, training, or references.

An assessor will review your experience and map it against the course criteria.

Payment and Enrolment

There are no payment plans available for school students. Your school may opt to put this cost onto your school fees (which has been pre-arranged between your school and us).

$950

Upfront fee

Schools
Certificate IV in Entrepreneurship and New Business

Need to Get Your USI?

Recover or Register your USI

Your USI is your lifelong student ID that keeps all your training records together. If you’ve studied before, you may already have one. If not, it only takes a couple of minutes to register.

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